One Thing No. 8
Find a partner. Partnerships are something we can’t live with and can’t live without. It’s true that two hands are better than one, but it’s hard for those of us who are not ambidextrous when it comes to control and creativity. Think about it. Your business is your baby: all of it’s identity and success, even failures have come from you. The truth... Read More
Make the Most of Groupon and Other Coupons
As a small business, you know how important it is to make every customer count. Loyalty is your best friend. Creating a sense of belonging and community is your marketing technique that creates lasting relationships with long-lasting returns. When using promotions from online email services like Groupon, LivingSocial, MyEZDeal and others here are a few ways to ensure a sustainable... Read More
At the Corner of Assertiveness & Cooperation: Collaboration
Let’s face it, conflict is part of life. It’s a necessary part of negotiation, relationship-building, learning and growth. But how much do accomplish when you sense a conflict? Do you put your gloves on, take out a scalpel, wave a white flag? This article from The Customer Collective describes the Thomas Kilmann Conflict Mode Instrument, a tool developed to measure... Read More
A Plug for p:ear
Your business can make a difference. p:ear is an innovative program for homeless youth in old town Portland that my business, friends and family support. This organization is in its seventh year of providing positive mentoring relationships for these valuable young people through education, art and recreation. p:ear’s vital work is made possible through the generous contributions... Read More
Carbon Neutral Small Biz!
The Oregon Environmental Council has outlined a process for small businesses who want to understand their energy use and begin saving dollars and watts. I can’t say how valuable of a resource this is for small businesses wanting to take a step in the green direction, but didn’t know where to start for metrics and calculations. The OEC provides resources (including financial... Read More
Teaser: New Branding and Site Design
Here is a tiny little teaser of my up-coming branding and site design by Blue Window Creative. Some of my tasteful friends and followers have noticed that I’ve been inspired by Lisa DeJohn’s work. I am trying to achieve something organic, original and warm that reflects my style of work and the natural growth I want businesses to experience. I am not trying to compete... Read More
Today’s Gadget Economics
Looks like the rest of the nation is purchasing the way I am, according to the Harvard Business Review. Except that I just bought an iPhone, which goes into the best and latest category. Suggestion: when it comes to technology, don’t forget the customer who likes the iPhone. Next suggestion: be the next Steve Jobs. Read More
Waste is Stupid
One Thing #5
Negotiate. As business owners, we spend a lot of time working to find our ideal, to serve our employees, customers and community, to compete, to optimize and fine-tune our business. We work so hard that we think others should deliver the results we do: the best workers, quality product, on time delivery and dedication. The small business owner’s world has become so entrenched... Read More
Bright Idea
I just joined Bright Neighbor here in Portland. A web-based neighborhood network that is helping Portland residents to: Help sequester carbon in Portland! Find all things local Connect with neighbors with similar interests Stay secure – members are verified and really in your neighborhood Swap & Share skills, tools, and land Track everything you’ve lent or borrowed Grow... Read More